EVERVOLT

Brand Identity

Client: Panasonic
Creative Direction: Kris Hesson
Design: Elisa Razak

EVERVOLT is Panasonic’s home solar and battery storage product line. It was designed as a powerful, fully integrated energy management system that seamlessly connects the homeowners to the battery, home loads, grid and solar system. Three product generations later, it continued to offer best-in-class energy efficiency. We were approached to elevate their branding to match their premium offerings, while retaining existing brand equity. This included using same typeface, preserving a lighting motif and iterating on the existing palette to complement the Panasonic brand.